Voices of Hope

Last Friday Eastview High School hosted its first Sing-A-Thon (Voices of Hope) to raise awareness for cancer (all-types) and give financial support to families dealing with cancer. The funds that have been raised will be given to families to help cover the everyday costs of living with cancer and will hopefully ease a monetary burden. The event invited personal donations from students and faculty as well as private donations from organizations.

The idea for the sing-a-thon originated in a woman's chorale class back in the fall. These girls have worked tirelessly to arrange a list of performers, engage media attention and spread the word about the event around the school. They thought of everything down to the last detail including t-shirts, concessions with labels proudly bearing the voices of hope logo, napkins, and bulletins. 

On the day of, teachers were encouraged to clear their schedules and invite their students to enjoy the singing acts in the Performing Arts Center. Happily, many teachers migrated their classes to the PAC and the Choir Department found that almost every seat was filled, almost every period.

By the end of the school day students were sitting in the aisles and squeezed into the back to hear the music, knowing that behind the beautiful singing some good was being done for patients living with cancer and the burdens that come along with the disease.

All types of singing acts were welcomed to the sing-a-thon including Eastview High-school’s own Dr. Peterson (Principal) and office associates performing their rendition of "Mamma Mia!", choirs from the world language departments, woman's chorale, select small student groups, student soloists, acoustic guitar, Eastview faculty, Eastview Alumni. 

Law & Ethics

Five freedoms of the first amendments:
1. freedom of religion
2. freedom of the press
3. freedom of speech
4. freedom of assembly
5. freedom to petition

The first amendment does not regulate the behavior of private schools.

Tinker vs. Des Moines independent community school district (1969)
Supreme court recognizes that the first amendment protects on-campus freedom of speechtinker standard provided a start for student (freedom of) student speech in school.

"Fraser standard"
Bethel school district vs. Fraser (1986)
Innapropriate speech for class president, school officials feel they have the right to censor student speech if they find it vulgar and indecent (certain limitations.)

Hazelwood school district vs. Kuhlmeier (1988)
Hazelwood standardsupreme court significantly reduces the level of the first amendment protection by provided to most school sponsored student media. "Reasonably related to teaching concerns" applies only to school sponsored speech not public forum of student mediathe frederick standard?

Morse vs. Frederick (June 25, 2007)
Jan 2002 olympics torch travels through town...principal cancels school...holds sign that says "bong hits 4 jesus"...suspended for ten days...sues because he wasnt on school grounds and wasn't in school but principal says they are still apart of the school and they represent the school...supreme court rules because it was a school authorized activity, his suspension stays.

Tinker Standard

Libel: Publication of a false statement of fact that seriously harms someone's reputation

- written
- not true
- hurts someones rep.

(SLANDER: spoken false statement that harms someone's reputation)

What Is Journalism?

Define “Journalism” in 1-3 sentences.
Definition: Current events that are newsworthy; that are published or broadcast to an audience.

List and describe the six criteria of newsworthiness.
TITLE DESCRIPTION & EXAMPLE:
1. timeliness (plane crash in NY)
2. proximity (Australian fires)
3. significant- events (inauguration of new presidents)
4. prominence- people (Abraham Lincoln's birthday)
5. unusual-ness (oct-uplets)
6. human interest (lady with world record fingernails)

What are the advantages of print journalism?
1. more control as a reader
2. more tangible & easier to archive
3. more in depth

What are the advantages of broadcast journalism?
1. interesting to watch (audio/video)
2. more current/available anytime
3. ability to make changes quickly & easily

Why has online journalism (convergent media) become so popular?
it combines print & broadcast journalism together. it allows the reader to control their reading & how in depth they want it to be, it's tangible, prompt, available anytime and able to change quickly.
its the best of both worlds.

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Superbowl Commercials

One of my favorite Super bowl commercials from years past is the Pepsi commercial with Justin Timberlake, as well as the Pepsi Max commercial with the "What Is Love?" song playing.

From this year I really liked the careerbuilder.com one about "If you hate your job, and feel like punching small animals, maybe it’s time for a new one..."
The target audience was similar in all three commercials; they were basically advertising to the general population with maybe more of a teen influence on the Justin Timberlake one and more toward adults with the careerbuilder.com one.

In all of these, humor was used to get their point across as well as the celebrity factor in the Justin Timberlake commercial.

There weren’t too many effects used in any of these commercials though they did use a sort of repetitive editing effect in the careerbuilder.com ad, which i think was entirely effective.
The main message of the Justin Timberlake commercial was that if you drink Pepsi you can win Justin Timberlake songs. The slogan for the second Pepsi advertisement with the "What Is Love?" song was "WAKE UP PEOPLE!" encouraging people to drink Pepsi Max for the added ginseng and caffeine to wake them up...the song deffinitely added to the commercials overall effect. In the Careerbuilder.com commercial they repeated several times, "If you hate you job...maybe it’s time for a new one." They are trying to encourage people to use the careerbuilder.com website to find a new job that they might actually enjoy.

I think that all of these commercials had effective messages and were clearly very memorable.